Samsung ranked as the most reputable tech firm

In addition to having a vehement rivalry on the tech battlefield, companies are also taking on one another when other titles are taken in to business relationship. On this occasion, South Korean tech giant Samsung has received the championship of beingness the near reputable firm globally. Co-ordinate to a source, a written report was released past the Reputation Establish, where it was stated in blackness in while that the smartphone manufacturing house was at the meridian of the food chain.

The analysis of seven categories of the company took place. The primary measure was the consumers' 'emotional connection' with a visitor or a make. The tiptop 5 tech companies that dominated the list according to this study are equally follows:

Samsung
Hewlett-Packard
Microsoft
Google Inc
SAP SE

While Samsung Is Present At The Top, Apple Is Surprisingly Placed At Position Number 21

At present this came as a shocker of a report. The near valuable company in the world Apple, which currently has market cap of $717 billion USD, was seen on the 21st spot, which social networking giant Facebook was ranked fifty-fifty lower; taking 39th place. It should exist noted that the major attribute of public perception is created by how a company handles and comes out of a sensitive issue or controversy.

That existence said, Facebook is currently indelible a firestorm created past the printing thanks to its awful employee diversity report. The report stated that individuals belonging to Hispanic and African-American ethnicities made upward less than 10 percentage of the visitor's workforce. Facebook also became the subject field of another controversy, where it was found that to manipulate users' news feeds in order to evaluate their emotional and psychological profiles.

One reason why Apple tree's ranking took a nose swoop is because its Taiwanese iPhone and iPad assembling partner, Foxconn has been reported to provide a harmful and beneath satisfactory work environment for workers. Reports of riots and suicides has likewise made Foxconn the center of negative attention.

According to Chief Research Officer at Reputation Institute, Brad Hecht; he states that:

"Reputation has always been a fluffy, nebulous topic. Merely until you quantify, yous can't measure. And until yous measure, you can't actively manage it. Apple tree's reputation was significantly damaged by Foxconn, especially in the workplace category, and they never truly recovered. If not for Foxconn, they would have ranked much college."

Mr. Hecht also stated the following apropos high marketplace cap companies:

"Top-rated companies need to be perceived as a leader in whatever service or product. Second, and equally important, they demand to be perceived every bit an open up company, transparent, with a positive impact on society as a whole in the mode they practice business organisation."

Co-ordinate to this report, it appears that Samsung is at the top of the listing; providing its workforce with the best possible environment possible. Let united states hope that the company is also able to continue with its winning streak when it comes to mobile products.

Epitome source: 9to5google